Category

April

What is Parsempo and how is this platform being used to enhance audience measurement in South Africa?

What is Parsempo and how is this platform being used to enhance audience measurement in South Africa?

Avi Schapiro 24 Apr 2023

Is your Billboard full of Ants?

Is your Billboard full of Ants?

Brandon de Kock 24 Apr 2023

Insights from the latest OOH audit (February 2023)

Insights from the latest OOH audit (February 2023)

Erik Warburg 24 Apr 2023

Understanding the Human Truth and Using Consumer Insights to tell Media Stories

Understanding the Human Truth and Using Consumer Insights to tell Media Stories

Delicia Arjunan 24 Apr 2023

What products do IRL offer and what specific products are available to OOH media owners and media agencies?

Bruce Burgess 24 Apr 2023

Road measurement? Sorted.

Road measurement? Sorted.

Joe Spring 24 Apr 2023

Bringing Measurability to Non- Traditional OOH Media: A case for Mobile Location Data

Bringing Measurability to Non- Traditional OOH Media: A case for Mobile Location Data

Ruchelle Mouton 24 Apr 2023

Counting What Matters

Counting What Matters

Trish Guilford 24 Apr 2023