Monthly Issue · September 2026

Innovation in OOH; Bold Possibilities

What's now possible in OOH, from kinetic billboards and Web AR to helicopter-borne screens, and why a booming industry has to get serious about illegal sites and digital verification.

In this issue

Commuters on a Gautrain platform playing a 60-second Netflix maze game on a large digital billboard using their phones as joysticks

Opinion

Innovation: What's Possible in Out of Home

Dexter Fox 25 Sept 2026

Bar chart of roadside digital screens in South Africa rising from 170 in February 2018 to 875 in August 2026

Opinion

OOH is Booming, but We Need to Mature as an Industry

Erik Warburg 25 Sept 2026

A shopper checking her phone in a mall beside a busy concourse lined with Mall TV digital screens

Opinion

Provantage changes the question with Programmatic-Enabled Digital Place-Based Networks

Provantage 25 Sept 2026